Today, Sunday, the Saudi Arabian Football Association launched a unified visual identity for fans of the Saudi Arabia national football team participating in the 2022 FIFA World Cup, which will be held in the host state of Qatar from November 20 to December 18 next year. under the slogan “Forward”.
The launch of the unified identity comes as part of the preparation of the Saudi Arabian Football Association to support the team and mobilize fans to support the national team in its upcoming matches, as well as to create all the psychological and stimulating conditions to support the players and technical specialists. and administrative staff.
And the word Qadam carries the meaning, according to the colloquial Saudi dialect, of “not retreating from the next task, but advancing towards it with full energy and determination.” The idea of the logo combines two symbols, “technical and verbal”, with the aim of creating an appropriate atmosphere, supporting the first team in its global mission, supporting it during its next journey in the twenty-second FIFA World Cup, and creating a unique experience for the Saudi fan which will be reflected in the service to Saudi football and the development of its international level.
The Saudi Arabian Football Association has made it possible to download a unified visual identity for Saudi Arabian fans and Al-Akhdar fans through the audience accounts of the Saudi Arabia national team in social networks at the link.
