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From 140 Characters to $44 Billion: Twitter’s Crazy Six Figure Story

by Hashem Ali
July 3, 2023
in Technology
3 min read
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It’s been official for a few hours now: Twitter’s board of directors has given son consent to son takeover by the quirky Elon Musk. Already a shareholder with 9.2% of the chain’s capital social, the American billionaire made a public offer in April, valuing the company at $44 billion. After some resistance, the main shareholders finally gave the go-ahead to privatize the network. social. Funding plan (combination of bank loans and cash) completed, Elon Musk is ready to write a new chapter for Twitter; the chapter is placed under the sign of libertarianism.

????????♥️ Yeah!!! ♥️???????? peak.twitter.com/0T9HzUHuh6
— Elon Musk (@elonmusk) April 25, 2022

140 characters

Initially, the number of 140 characters introduced by Twitter was not a desire to reduce the size of messages on the part of the network. social. It was coercion technique (associated with sending tweets via SMS), which will subsequently be saved. By November 2017 alone, the platform increased this number to 280. A rather original consequence of this development is the increased use of polite expressions. The microblogging platform said in a statement that participants were more likely to say “please” (+54%) and “thank you” (+22%).

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217 millions users

Admittedly, Twitter may seem small compared to the billions of users in the Meta galaxy. However, it boasts that it brings together more than 217 millions active members per month. Over the past year, the network social saw son the audience will grow by about 10%, despite the explosion of new alternatives such as Snap or TikTok. Users spend an average of 31 minutes a day there, and 42% of the audience are young people aged 18 to 29. Expert forecasts are pessimistic as the network social it is expected to lose one million users over the next five years. It remains to be seen whether Elon Musk and his work will be able to reverse this trend.

83 millions subscribers

If he joined the network social as a contestant in 2009, Elon Musk has seen his popularity soar in just the past few years. Today there are more than 83 of them. millions people who follow the wanderings of an American entrepreneur. Barack Obama remains the most followed person on the net social with over 130 millions subscribers. Former US President Donald Trump is no longer among the popular accounts. A few days after the storming of the Capitol in the network social decided to banish the sulphurous businessman forever. A decision that was not necessarily to the taste of Elon Musk, who does not hide his ties to American liberals. However, in an interview with Fox News, Trump denies he wants to return to Twitter and endorses son own network socialTrueSoc.

I hope even the worst critics remain on Twitter because that’s what freedom of speech is — Elon Musk (@elonmusk) April 25, 2022

The ex-president’s staunchest supporters are still hoping that the new owner of Twitter will lift the blocking of Donald Trump’s account. A recent YouGov poll also claims that more than three out of four voters (77%) of Donald Trump approved of Elon Musk’s takeover plan. Conversely, only 20% of Joe Biden’s supporters supported him.

$5 billion

In 2021, Twitter generated at least $5 billion in revenue, up 37% from the previous year. Network social will continue to record an operating loss of 493 millions dollars to settle a dispute with its shareholders. The latter criticized the group for publishing overly optimistic growth forecasts and thereby misleading investors. Twitter had to pay 809.5 millions dollars to stop lawsuits.

9.2%

On April 4, the Tesla founder officially announced that he had acquired a 9.2% stake in Twitter. While some board members were quick to oppose the proposal, shareholders welcomed the news. At the open of the market that day, the title jumped 25%.

$44 billion

In just a few days, a successful entrepreneur managed to raise tens of billions of dollars for financing son receipt. In addition to the $10-15 billion he has to shell out of his own pocket (probably by selling some of Tesla’s shares), Musk has tasked Morgan Stanley with finding funding for him. The latter should bring him 10 billion in debt, as well as new shareholders willing to invest main in the pocket. After paying $54.20 for each share of Twitter, Elon Musk values ​​the company at $44 billion. This is 4 times more than son an all-time low in April 2017 when the company was worth just $11 billion. By comparison, the Meta group, which owns Facebook, Instagram, and Whatsapp, is valued at more than $500 billion (and even $1,000 billion last September).

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