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From Tax Write-Off to Chart-Topper: Coyote vs. Acme Hits #1 on Apple TV

by Kevin
October 3, 2026
in Entertainment
2 min read
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Coyote vs. Acme has arrived on digital platforms, having been released on Apple TV and other services. The debut marks the culmination of a long-shot journey for a project that was once slated to be deleted entirely.

The hybrid live-action/animated feature stars Will Forte as Kevin Avery and John Cena as Buddy Crane. Despite its current success, the film was famously targeted for a $30 million tax write-off by Warner Bros. in November 2023, a move that would have prevented the film from ever seeing a public release. The decision sparked a significant industry backlash, ultimately leading the studio to shop the project to external distributors.

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A film canister sitting on top of financial paperwork.
The film's journey began as a potential tax write-off before finding a new distributor.

The Road to Redemption

The film’s path to the top of the charts was cleared in March 2025, when indie distributor Ketchup Entertainment acquired the rights for approximately $50 million. After nearly two years in limbo, the film finally reached theaters on August 28, 2026. It proved to be a financial win, grossing an estimated $110 million at the global box office before transitioning to home video platforms.

The film’s performance has been bolstered by overwhelming critical and fan support. It currently holds a 95% “Certified Fresh” critics’ score on Rotten Tomatoes, distinguishing it as one of the highest-rated Looney Tunes projects ever produced.

Following its successful theatrical window, Coyote vs. Acme arrived on digital platforms for purchase and rental on September 29, 2026. On Apple TV and other premium video-on-demand (PVOD) services, the film is currently available for a digital purchase price of $24.99 or a 48-hour rental for $19.99.

The film’s release on digital purchase and rental charts serves as a definitive conclusion to the saga of its near-cancellation. By outgrossing its perceived tax value by more than $80 million, the project has transitioned from a corporate liability into a significant commercial and critical success.

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