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Move Your World: Saudi Sports for All Federation Launches Public Awareness Campaign for Sustainable Physical Activity

by Ayaz Ahmet
July 10, 2023
in Sports
2 min read
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Saudi Sports for All Federation Launches “Move Your World” Campaign

Yesterday, the Saudi Sports for All Federation launched a public awareness campaign under the slogan “Move Your World”, which aims to motivate sections and members of society in the Kingdom to engage in physical activity in indoor and outdoor spaces, in various climates and climatic conditions, for the purpose of sustainability in the practice of movement.

The Federation strives to achieve its goals through an information campaign, which will last until August 8, using digital means, platforms, and billboards that reach different groups of society. The aim is to achieve sustainability in the application of physical activity behavior. The Federation is also coordinating with various influencers and personalities to motivate people to follow the campaign’s social media accounts and share the #MoveYourWorld hashtag content. They encourage individuals to watch the main campaign video and widely disseminate motivational phrases to raise public awareness of the importance of exercise.

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Achieving the Kingdom Vision 2030 Goals

The campaign aims to achieve the Kingdom Vision 2030 goals of creating a vibrant society and increasing the proportion of exercise for all members of society. It reflects the Saudi Sports for All Federation’s commitment to improving the fitness of members of society by creating a quality initiative that supports physical activity in different circumstances and at different times.

The Sports for All Federation is working on many awareness campaigns to reach all sections of society. One of these campaigns is the #MoveYourWorld campaign within the community sports system. It aims to achieve a healthier and more energetic life using modern technologies for virtual reality. The Federation promotes suitable alternatives to physical activity and aims to increase the level of participation and social interaction in sports under different conditions and atmospheres on a regular basis. The goal is also to increase the percentage of physical activity levels among sections of society to make them more receptive to interaction with the requirements of public sports.

Empowering Through Technology

The Federation strives to provide electronic links and technical applications necessary to encourage people to visit its application and benefit from available services and information. This includes the website and social media platforms where the application, when used, will count and record the number of steps taken by the user. This feature enables individuals to understand the importance of participation and achieve the desired benefits through the adoption of a healthier and more active lifestyle.

The Sports Federation works in cooperation with a number of specialized agencies in the public and private sectors to contribute to the success of awareness initiatives and campaigns. These initiatives aim to inspire and promote healthy lifestyles for all members of society in line with the goals of the Kingdom Vision 2030 within the framework of the quality of life program.

For more information, visit the Federation’s Twitter page at the following link: Click here.

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