Elon Musk appears to still be determined to buy Twitter. So he issued a $44 billion offer but eventually decided to put it on hold. son offer cause bots and fake accounts. He is also accused of violating the confidentiality clause. So the future will show us if this transaction will go son deadline, but whatever that may be, the prospects for the platform don’t necessarily look good.
Elon Musk wants to double Twitter revenue
Anyway, this is what follows from the forecasts published by eMarketer. In terms of user growth, analysts predict an annual increase of only 1% until 2026, while the number of active accounts in the US is on a downward trend. Specifically, this means that Twitter should count 20 millions more users within four years. Nothing out of the ordinary given the platform’s global potential. So this will put the network social very far from social networks like Facebook, Instagram or even TikTok. The conclusion is even worse if on targets active users, since their total should even decrease by 1% compared to this year, which again does not inspire much optimism. Finally, experts expect average usage to remain unchanged this year, with an average of 35 minutes spent on Twitter per user, just one minute more than the previous year. This should not undermine Elon Musk’s enduring optimism, who is looking to Twitter to explode by 2028. Thus, the latter will grow from $5 billion to $10 billion a year including subscriptions, for a total of $28 billion. You can also find our article on the recovery plan an entrepreneur wants here.
