For almost a decade, the Swedish creator of PewDiePie, or Felix Arvid Ulf Kjellberg, was the king of YouTube. It started on the platform by broadcasting video game content and then expanded into vlogging. Between August 2013 and November 2022, PewDiePie was the most popular creator on the platform. Today there are 111 millions subscribers.
PewDiePie loses first place
But as of this week, PewDiePie is no longer the king of YouTube. Indeed, he has just been overtaken by American designer Jimmy Donaldson, also known as Mister Beast. Since the Google platform does not display the exact number of subscribers for channels, officially PewDiePie and Mr Beast have 111 subscribers. millions subscribers. However, according to a tweet from Dexerto that feeds real-time data from Mixerno.space on November 15, Mr Beast surpassed PewDiePie’s subscriber count.
MrBeast overtook PewDiePie to become the most followed YouTuber in terms of subscribers. peak.twitter.com/YPXQ4ydWCX — Dexerto (@Dexerto) November 14, 2022
Today, the same site also indicates that Mister Beast’s chain has already crossed the 112 mark. millions subscribers (YouTube may update later).
A creator who will soon weigh $1.5 billion?
But who is Mister Beast, the creator who just toppled the king of YouTube? Now 24 years old, he started posting videos when he was 13. Mister Beast also made his video debut. gaming, but expanded into other types of content such as assessing the fortunes of other YouTubers, or even tasks such as counting to 100,000. The channel’s growth was very rapid, at a rate that would be one million subscribers per week. . 100 millions subscribers were reached recently, in July. Moreover, the rate of growth in the number of Mr Beast subscribers allows us to predict that the PewDiePie network will be overtaken for some time. In an August interview, PewDiePie admitted that he would soon overtake him son colleague, and said that it would be well deserved. It should be remembered that PewDiePie remained the king of YouTube, despite the controversy caused by some of his videos. From son On the other hand, Mister Beast stands out today thanks to the contests he organizes on his channel. For example, he hosted a Netflix-inspired Squid Game and let the winner win $456,000. These videos are very profitable. According to Forbes magazine, Mister Beast earns $54 a year. millions dollars. And besides being a creator, this one is also an entrepreneur. He is behind the virtual restaurant chain Mr Beast Burger. But the craziest thing is that the new king of YouTube may soon weigh $1.5 billion. In an article published in October, Axios reports that Mister Beast is planning a fundraiser of 150 millions dollars, which would add value son $1.5 billion business
King of YouTube, but not the most popular channel
It is important to distinguish between the most popular creator and the most popular YouTube channel. Indeed, the most popular network is rather that of T-Series, the label and the Indian film industry (started with cassettes). Today the T series has 229 millions Youtube subscribers. Before the Mister Beast Canal, there is also the Cocomelon Canal (yes, nursery rhymes), which has 147 millions subscribers. SET India Sony Entertainment Television YouTube channel has 146 millions subscribers.