Yesterday, Monday, Al Ittihad Club signed a sponsorship deal with Yaqoot Digital, a subsidiary of Zain. The signing ceremony took place at the club’s headquarters in the presence of the club’s CEO, Abdel Wahhab Abed, and Zain’s Deputy CEO, Engineer Salah Al Ghamdi. The digital partnership includes two-way social media collaboration and outstanding content creation. Suitable for the masses.
For his part, Abdul Wahab Abed confirmed that the signing of this contract is in line with the administration’s strategy to increase investment in the club, which has contributed to the arrival of an unprecedented number of companies sponsoring the club.
And Abed pointed out that Al Ittihad Club’s most important asset, on which it draws sponsors, is its audience, whose presence and interaction cannot be compared.
While engineer Salah Al Ghamdi, Deputy CEO of Zain, believes that the sports sector is a major pillar within the goals of the Kingdom Vision 2030 due to the role that sport plays in the life of an individual and society, which increases the importance of sports roles.